Visual development work for the main label of home mead Sete Sangrias. The goal of the
project was to give a modern twist to the strong sertanejo woman archetype, using elements
of the fauna and flora of Brazilian biome caatinga.
I also worked on the development of a secondary character, to be used in a future label with different flavor. This time, though, the inspiration was the local folk tales, fauna and flora surrounding the São Francisco river.
Images courtesy of Sete Sangrias—Bruno Almeida (2021)
BEHIND THE SCENES